Joanne Woo

Joanne Woo

Joanne Woo

Joanne is the VP, Communications for GE in Australia, New Zealand & PNG where she is responsible for driving the GE brand and reputation across its suite of businesses including Aviation, Power, Oil & Gas, Healthcare and Transportation.

She leads a team of communicators to tell powerful stories of transformation, innovation and technology, overseeing the multi-channel strategy across brand, PR, digital, thought leadership and culture communications. Joanne is the trusted advisor to the CEO and executive team on all matters related to reputation, communication and issues management.

In 2016, Joanne was selected along with ten others globally to sit on the GE Global New Directions team to provide direct counsel to Vice Chairman, John Rice, on the transformation of the company.

Joanne is also the head of marketing and curator for TEDxMelbourne. Prior to joining GE, Joanne held senior leadership positions across other leading multinational companies in Australia.